This summer will see millions of people across the UK enjoying themselves at major events such as music festivals, sporting events, bank holidays and Pride.

Unfortunately, we know that these events and venues could be attractive targets for terrorist activity. That’s why we are collaborating with event organisers and businesses across the UK to help keep the public safe this summer.

police officer

 

We are encouraging the public to trust their instincts and report anything that doesn’t feel right to security or the police.  

  • You can help by sharing campaign messages with your visitors and staff.
  • Encourage staff to take the free online ACT Awareness e-learning training 

Promoting the summer campaign is also a powerful way of using communications as an extra layer of protective security. By supporting our campaign and using security-minded communications(link is external), you could help to deter hostile activity at major events.

We all have a role to play in keeping each other safe.  

Below you can download free content to support the campaign. This has been tested among the public, who have found the messaging to be helpful and memorable for encouraging them to report suspicious activity. 

The terror threat hasn’t gone away. The threat to the UK from terrorism is substantial, meaning an attack is likely.  

The summer campaign builds on many years of award-winning Action Counters Terrorism (ACT) campaigns.  

It encourages the public to stay alert while they enjoy a summer full of exciting events with family and friends. 

Research has shown that the campaign is welcomed by the public. When we asked people about the campaign, the majority said it:

  • would make them more likely to report suspicious activity;
  • made them want to be more vigilant;
  • told how to report their concerns while out and about.

More generally, research shows that the public agrees that everyone has a role to play in defeating terrorism.  

The majority of the public agree that:  

  • individuals in the community have a role to play in defeating terrorism in the UK
  • employers have a role to play in defeating terrorism in the UK

By raising awareness and building confidence, we can encourage the public to trust their instincts and tell security or the police if they see something that doesn’t feel right. You can play a powerful role in helping us to reach even more people with these important messages.    

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